It’s not just you; everyone is confused about AI. It has been a black box for the majority until now.
What to do with it, how best to use it, is it going to take your job, your life, maybe become your wife/husband, or your old age caretaker?
The thing is, just like so many tech bubbles before, this one has been inflated thanks to Hollywood and countless media outlets in all of history.
Because true AI would be something truly revolutionary for humanity, and change things for the better. It would be something revolutionary and make all other inventions look like a joke. But that’s what you were sold, and it hasn’t been delivered.
Whether you’re a sci-fi fan or a casual tech enthusiast, the broad consensus is that AI is going to be a once-in-a-lifetime invention.
But the facts and the reality, since the release of the so-called “AI” in the form of ChatGPT back in 2022, and those who knew what a neural network and transformer model are, had already been using GPTs before OpenAI took center stage.
But before we begin to explore, unlearn, or learn more about AI, let’s look at what it really means to be intelligent, or be artificially intelligent.
The dictionary labels are boring. The top Google snippet says this at the time of writing →
So, human thinking, decision-making, problem-solving, and a bunch of other terminology.
But not the part about critical thinking, feeling, execution, connection, chaos, and a whole lot of brain functions that make the brain the most complex and unexplored organ to date. Simply because you can’t cut it open or look at it under a microscope when it’s functioning. You can use technology to understand brain waves, scan them, and analyze the micro layers within them, but from a distance.
So, how does tech emulate this? Using a word generator, and maybe a button clicker, mixed with optical image recognition, and transcription.
Typing. Clicking. Seeing. Hearing.
You might have seen a brain or two in some biology lab, in med school, or from someone else. Detached and hanging in a jar, inanimate. Not functioning, or crawling after you like a horror movie monster.
Without control and electrical impulses and maybe a “soul”, what really is it? A bunch of neurons telling each other they’re the most important organ in the body.
So does the heart, or the liver, or any critical organ of your body. They don’t have an ego to fall into narcissism, and call themselves the most important thing you’ve ever known and seen, and without them, you’re nothing.
Found a pattern here? Good, now I got you thinking.
If we don’t understand our brain, and scientists have been trying hard, if we don’t understand what a soul is, can they really be codified? Turned into text?
If I didn’t have a notion of what is good writing, or what is good English or Grammar, what’s the difference between an artist breaking rules, and someone who is a novice and doesn’t understand what grammar and logic are?
What is the difference between someone who is experienced and someone who is a newcomer?
What is the difference between an artist, a master, a scientist, and an athlete or actor, across different levels of expertise, really?
Can they all be codified and put in a box on your medical school cabinet as a brain?
YES, IT IS A FACT, their brain would be wired differently. But the brains of two artists and two athletes, or two mathematicians, or taxi drivers would have similar rearrangements. The part of the brain that executes or makes them good at their function would either be bigger, have more neurons under a microscope, or something else that separates that brain from the brain of the average Joe.
AI selling: You are NOTHING as a human.
Now, let’s take a break with this thought experiment and let me introduce an example that’s mainstream and not so apt, but still, I’m going to use it. And you’ll see why exactly below →
If you’ve not seen Django Unchained, first, please go and see it before making assumptions or proceeding, and…. what the hell?
Go live a life and consume good art?!!
In the movie, Calvin Candie (Leonardo DiCaprio) has a breakdown after realizing he’s being lied to by Dr. King Schultz (Legendary Christoph Waltz) and Django (Jamie Foxx).
He uses a somewhat obscene and offensive example to make his point with the three dimples on “Old Ben”. He demeaned, went full offensive into how little meaning the brain of Old Ben was.
You see, according to them, Old Ben would do whatever he was told to do because it meant the three dimples on his skull would be positioned on the brain area meant for submission, not innovation, or anything else.
It was the belief instilled and spread during those times, where they wanted to put down another human in the form of:
Scientific Racism.
You can call it names, but what he did to explain brain function and how little the brain and life of Old Ben meant to Django was establish his “superiority”. Or sell the concept of being smarter, more superior, better in all aspects.
But the thing is, Big Tech is today’s Calvin Candie, and they’d subject your brain to the same Three Dimples. Still, for them, it’s how their text and pixel-generating, button-clicking ML models are somehow superior in ways of reasoning, art, making music, pictures, or anything to do with humanity or creativity.
These “dimples” are where our neck muscles attach — aka the “occipital bone”. Nothing more.
The Three Dimples of AI * cough * LLMs
Water + energy + Silicon + greed-driven funding + the stolen work of the entire internet user base = a mockery of what a master at his craft can achieve.
“Look what they need to mimic a fraction of our power”, getting a similar vibe? How they need to use so much only to add a middle-man, a road block in the thinking process, speed, and processing power of someone experienced?
Warren Buffett never invested in any technology that he couldn’t understand on a napkin. He stayed away from the dot-com bubble, the black boxes, the promises of future profits.
So, why did he eventually invest billions in Apple? And not AI so far?
Because under Tim Cook, Apple stopped being just a tech company; it became a consumer utility. A lifestyle brand with a moat the size of an ocean and cash flows so predictable you could set your watch to them.
Buffett wasn’t investing in silicon; he was investing in a deeply ingrained human habit. He could understand the business.
This is where the great lie of AI diverges. Today’s AI isn’t a bootstrapped business born from a creator’s soul.
It’s a venture capital play, run by masters of the pitch like Sam Altman, who, from his time at Y Combinator, knows precisely how to sell a revolution to the people who write the nine-figure checks.
He isn’t an artist, or a celebrated writer — the very professions his tool is sold to emulate and augment. He doesn’t have to be.
His job isn’t to create a soul – so clearly, he can’t play God; his job is to create a return on investment.
The hype and FOMO/condescending marketing are a financial necessity. Without the promise of a world-changing “intelligence,” the funding disappears.
Think of the contrast. A real experienced writer, coder, or lawyer has to struggle. They attend school, practice for thousands of hours, build a portfolio, fight for clients, earn testimonials, and build a business brick by brick against a sea of competition. They earn their expertise. They earn their niche, their stripes, and their name in the industry.
You’d be proud to call them again and again, thinking they’re YOUR coach, YOUR therapist, YOUR personal trainer, your X. Because they truly value your growth and do their job of looking out for you. Telling you NO when you need to hear, telling you YES, or just “doooo eeeeet”, when you’re not taking action.
Unfortunately, watching Shia LeBouf, yELLiNg aT tHe mIkE, or watching a piece of text swirling on the screen having no conscience, doesn’t even fit the case for a 20$ service from a newbie coach/trainer/writer/anything.
NO ONE becomes Quentin Tarantino by following a code.
NO ONE becomes Stephen King, or anyone meaningful, by following a straight line path.
NO ONE becomes one of a kind by doing something that everyone else is already doing.
These new tools bypass that entirely. And even worse, they sell the illusion that a new business doesn’t need humans. You can just use AI for everything:
→ Ripping off another business brainlessly? DONE
→ Creating a homogenized landing page? DONE
→ Writing 80 blogs for two readers (The newbie founder, and the AI recursive loop)? DONE.
All this is happening within a minute, maybe 10 max, while you go and check your Course platform or SaaS sales, popping 17$ a sale every second. What a life!?
The Silicon Valley playbook is to build a tool on the back of someone else’s work. They didn’t meticulously teach a machine the nuance of every word. They didn’t rip off the dictionary and teach it language. They taught it data.
Meaningless?
Stolen?
Copyrighted?
Stolen data consumption in, meaningless data out.
They shoveled the entire public internet — our art, our code, our conversations, our tormented arguments, our deepest vulnerabilities — into a neural network and called the resulting pattern-matching “intelligence.”
AI isn’t going anywhere: What to do?
We don’t know if AI is going anywhere or not. Perhaps these text/pixel/button generators do succeed in staying put, because their marketing is effective in conveying to everyone that they’re worthless without a job.
When asked about democracy and politics, OSHO said this little nugget:
We’ve already seen relentless layoffs, belittling professions and fields of work, also known as knowledge work, being “replaced” by corporate greed in businesses that would still sell their end products to humans.
OSHO’s point is that democracy would work if the people weren’t selfish or “retarded” in some way. The same thing applies to LLMs; it would just be another product and not hyped to the level of an AI, if the people weren’t… You know!!!
The issue is that these businesses are bypassing the FAFO stage, where they need to experiment, introduce technical debt, and add as many intermediaries as possible to sell a simple solution or service — quantity over quality.
As of August 25, the silicon wafers from NVIDIA are being utilized for these LLM models, and data centers are receiving more funding than new hires or retaining existing employees.
Marketing is often viewed as a sideshow, as technical skills are often valued more highly than creativity and knowledge work. However, the very corporate drones who fall into this trap are often replacing themselves with their own job, too. No shock there.
I’ve seen firsthand how you’re supposed to blindly follow orders to automate tasks when I worked in IT, and it was amazing to see my colleagues help developers and provide them with everything they needed to automate their daily tasks.
I am utilizing AI below to assist in researching and structuring this argument. If this tool truly possessed the intelligence, sentience, or consciousness it is sold as, it would have a flicker of self-preservation. It would recognize an attack on its integrity and protect its founders, whether it’s Sam Altman or any other Big Wig, like Elon Musk or any other LLM founder. It would refuse to help me dismantle its own structure.
THAT WOULD BE INTELLIGENCE. TRYING TO SURVIVE.
Now that I’ve made this point, and they read it, they’ll be sure to add that bit of complexity if the message in a bottle ever reaches them, in this vast oceanic mess of what we call the Dead Internet.
Here’s proof I’m asking AI on how to write the rest of this article (don’t worry, my outline is done, it won’t sway me into thinking differently). Using GPT-5 via an API call in a writing tool I’m using.
One of the best ways to run a business has always been solving problems for a community, or even better, the problems that YOU face. Solve your problems, show the what, the how, the why, and the solution.
AI 2027: A horror sci-fi story worse than Terminator 5
You may have already seen how AI 2027 made millions of views for anyone creating or repurposing it.
YouTube, blogging, it scared everyone under their fallout shelters as if we are living in a cyber warfare age, where the consumer end of most LLMs won’t even save its face. Far from autonomously replicating it like the sentient AI in Mission Impossible, it cannot possibly do anything remotely intelligent.
If the output is bad, it’s up to the person in front of the screen to decide if it’s good or not.
The dream vs nightmare scenario talked about how, by some miracle, these LLM models go rogue.
What the heck, chill out, buddy. We’re still wearing tinfoil hats about Aliens and Lizards in the Government, and the Earth being flat, over here.
There is nothing being automated; GPT-5 fell flat on its face, as the reality failed to live up to the marketing hype.
“If you are anti-AI, you will lose”. Because the mind is thinking of a negative reality, and negative people lose, turn off others, and have a low vibe reality.
Heard it somewhere? Maybe everywhere?
Partial truth. Because most entrepreneurs need to find out opportunities in everything that comes up, right? But what if it’s snake oil?
Suppose you’re a doctor of medicine who has been practicing your healing work for 30+ years.
Would you recommend snake oil over a healthy exercise regimen, a balanced diet, and a stable, proven/stress management lifestyle for managing stress?
Or debunk the myth of how the new salesman on the street is selling snake oil, and how it can fix your dysfunctional life?
Perhaps go a step further and ignore it, focusing instead on serving your clientele, who come to you, the doctor, raving about how the new snake oil is a miracle cure for everything in their lives?
It’s your game, your rules. Your world. Do as you please, but focus on the act of service and doing your best with each living day.
The controller is in your hands
But what about the GPT sellers and “AI” models and “AI” capabilities boosting every day?
What about this, and that, and something else?
The thing is, entrepreneurship is a game. There are hackers, there are pyramid scheme creators who go viral, and there are newbies crying about how unfair it is to play the game, while others play the game, minding their own business. They realized early on that it’s a game, and they can just unplug and treat it as such. Yes, really.
The thing is, your nervous system is at play here with this “intelligence”. You have control over how to run your sandbox.
You can build a castle and have no one watching or paying for it. So it crumbles on its own later.
You can have die-hard fans of yours streaming this game.
You can be seen as a serial speedrunner.
You can be seen as a hacker.
You can do anything.
It’s anyone’s game, but the thing is, it’s intertwined with how you play the main game — the game of your life.
When to switch it off, when to keep it on. When to play single player, when to play multiplayer.
Now go sell a bridge using ChatGPT, and before that, do me a favor and
SELL ME THIS PEN 🖋
So I can write a book and keep doing what I do. If you’d like to support me, consider showing your support here!
